#ChangeTheFace

Client →  Vodafone
Role →  Director, Designer, Animator
Disciplines →  Art Direction, Animation, Illustration

An Industry-wide initiative to increase diversity and inclusion in Tech.

Background & Process 

#ChangeTheFace is an industry-wide initative demanding organisations and companies to unite and take action in increasing diversity, inclusion and equality within the tech space. 

The #CTF alliance comprises like-minded and forward-thinking tech companies such as Deloitte, Samsung, Meta, and many more. As a collective, their goal is to reshape the current landscape into a more diverse and inclusive environment.

I was tasked to produce a 30-second intro video for the Arch Summit 2022 showcase which could repurposed for social media. The aim was to summarise the essense of the #ChangeTheFace's mission and, more importantly, inspire viewers to join the movement.

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Credits

#ChangeTheFace Lead 
Lucia Hayes

Senior Copywriter 
Rosie Butler

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