The Cycling Club Initiative

Being a business owner is a powerful position which comes with both fruitful rewards and complex responsibilities but it can also lead to a rather stressful reclusive lifestyle.

At iwoca, we believe that the key to uplifting small business owners to live more healthier, happier and socially active lives is through cycling. This is why we developed The iwoca Cycle Initiative.

This project will see us take part in adventurous cycling events across the UK with friends and colleagues as well as create exclusive cycling apparel for staff, customers and fans.